OPTIS ClearChoice

The national platform for families in transition

Every year, millions of families face the hardest move of their lives.And almost none of them have a guide.

ClearChoice matches trained realtors to assist divorcing homeowners, guiding them through their property transition with neutrality and grace. Agents are introduced to families early in their process, just when they need them the most. Agents are endorsed by the organization and provide homeowners a suite of specialty products & services delivered at no cost to the household.

Supported byAmerican Bar AssociationNational Center for State Courts
A ClearChoice specialist in a cream cardigan, notebook open on her lap, looking up from a client conversation

Video overview

The innovative, service-first model, explained in five minutes

A useful overview designed to share with a managing broker, agents within your team or peer agents you want to inform.

Chapter one — The gap

88% of divorcing families holding real property navigate this mandatory transaction without skilled guidance.

Chapter two — The platform

Certification, court-verified homeowner data, and the workflow portal that connects the two.

Chapter three — The impact

One million families served by 2030, and the 1% For Families commitment behind it.

26

ClearChoice pin mark

Average

Performance

Metric

sides per year, on average, transacted by program specialists

~3.9M

divorcing families every year, a steady figure for decades

70.1%

of these divorce cases held real property (2025)

88%

of divorcing families go through it with no skilled guidance at all

A mother and son looking at a laptop together at home, beside a father carrying his young child on his shoulders.

The platform

Service first. The listing follows.

ClearChoice agents arrive as specialists, armed with detailed property information to discuss the household's financial position. They bring perspective, ask questions and offer useful guidance that builds trust to start the relationship.

1

Trained & Certified

CCCA signals fluency in divorce real estate proceedings, asset and tax awareness, a base understanding of the court system context of family law, and the ability to hold neutrality along with compassion. Once certified, agents can be practicing within 30 days of enrollment onto the platform.

Become a CCCA

2

Receive Verified Referrals

Agents are warmly introduced to 5 divorcing homeowner datasets every month, exclusive to one agent in a preselected geo market, sourced from court-verified case filings.

Workflow portal

3

Create Trust. Deliver Value.

When you meet with a co-homeowner, you'll bring a suite of products & services worth approx $1.5k — at no cost to them.

A ClearChoice certified agent outdoors, and a homeowner working through her next steps at her desk.

Join the movement

Traditional agents from brokerages across North America are being trained to become specialists in divorce real estate.

Sotheby's International RealtyKeller WilliamsCompasseXp RealtyColdwell BankerNextHomeRE/MAX

For agents

A production channel that doesn't depend on you being the most popular.

No more constant prospecting and networking, no more wondering where the next listing will come from, no seasonal fluctuations. Specialist agents are warmly introduced by ClearChoice Families and arrive with valuable resources to instantly guide families in transition. They lead with service. And define their careers with purpose.

26

average annual sides achieved by specialist agents

65.6%

2025 avg conversion rate of referrals-to-transactions, listings + buyer rep

30 days

possible from enrollment & training to practice

“ClearChoice is the future of my business. I love the consistency & control it gives me. Traditional agents can't deliver what I can.”
Eric A. · CCCA
“It’s a tremendous thing for our brokers…really a no brainer. And it will help all of us with recruiting.”
Barb H. · VP Growth, Realogics Sotheby's
“The ClearChoice workflow portal keeps me focused and on task. I know what homeowners need when I meet them and how to approach the planning process.”
Loise S. · Certified Agent

For producing agents only

Join the ClearChoice movement to assist families in transition.

CCCA designation and exclusive referrals are limited within markets – homeowner referrals are matched exclusively with trained speciality agents.

Make a change for the better. Access a consistent, reliable system of production to focus your daily work and gives you direct control over your career.

Start learning more with our free webinars or ask us directly.

Live webinar

Becoming a Specialty Agent in Divorce Real Estate

Tuesday, November 17 at 1:00 PM EST

How to start practicing divorce real estate, what training covers, how territories are assigned, and what the first 30 days can look like.

Our mission

To serve one million families by 2030.

Divorce is not a market to us. It is the moment a household's largest asset, its housing stability, and its children's routine all come up for decision at once — usually with no one qualified in the room.

ClearChoice exists to put a trained, neutral, service-first professional in that room, and to fund the services the family needs but cannot easily pay for. We measure ourselves in families served, not sides closed.

1M families

supported through their property transitions and challenges by 2030 — the goal that animates everything we do.

22 years

of leadership empowering real estate professionals with court-verified referrals and serving homeowners with specialty agents

1% of Revenue

has been committed by every company in the ClearChoice ecosystem to the 1% For Families Fund.

The 1% For Families fund mark.

The original court-verified program

Over 2 decades of wisdom, now elevated.

For 22 years, OPTIS Group Holdings operated the only program that empowers trained real estate professionals to work with case data to assist real estate transactions. ClearChoice is the upgrade to what over 22,000 brokers & agents with high-production careers already know – serving divorcing homeowners provides consistency and tremendous career satisfaction. ClearChoice is now onboarding agents to its radically improved process and platform — including an expanded training program, CCCA professional designation, monthly court-verified homeowner referrals, a daily workflow portal, and a no-cost product suite for the family in transition, all in one beautiful, new model.

Leadership

A passion for solving big problems

ClearChoice executives hail from real estate, technology, data innovation, financial services, consulting and design — now assembled around one problem and turning it into an opportunity for real estate professionals and homeowners alike.

Phil Foss

Founder & Chief Executive Officer

As Chairman of OPTIS Group Holdings, Phil has been at the forefront of transition real estate referral services for almost three decades. He conceived the data delivery system, agent workflow, and business model that the innovative ClearChoice platform runs on today.

John Burgess

Co-Founder & Chief Operating Officer

Applying decades of experience as a creative strategist, John brings his practice of Human-Centered Strategy to continually upgrade the entire platform. The approach informs how ClearChoice impacts families through its holistic operating model.

Gary Lister

Chief Technology Officer

Gary has led product development for countless start-ups and SaaS systems. As a tech strategist and engineer, he built the proprietary data system and agent workflow portal that sits at the heart of the ClearChoice experience.

Lana Neyolova

Chief Family Services Officer

Curates the no-cost product suite and the CC Families benefits network, and holds the standard for how households are treated at every touchpoint.

James Sundstad

Chief Relationships Officer

Brokerage partnerships and market expansion — responsible for how exclusive territories are assigned and how brokerages adopt the certification at scale.

Todd Harrison

National Agent Development & Performance, East Coast

Todd runs onboarding, certification and coaching for every new agent joining the network on the East Coast — one of the two people a new specialist actually talks to every week.

Ethan Cheever

National Agent Development & Performance, West Coast

Ethan runs onboarding, certification and coaching for every new agent joining the network on the West Coast — one of the two people a new specialist actually talks to every week.

Tracey Gramenz

Director of Coaching Services

Tracey leads Next Chapter Coaching and the national network of professional coaches who work with ClearChoice Families clients.

Advisory board

Inspiring our purpose & strategy

Diverse and relevant experience — enterprise technology, real estate strategy, banking, marketing, digital transformation and financial services — informing our strategy and helping us fulfill our potential.

Joe Massian

Enterprise Sales Leader, AI & Cloud

Google

Bianca Broos

Real Estate Strategic Advisor & Fractional CMO

Engel & Völkers

Kirby Griffin

Banking Consultant, Lending Sector · Asset Manager, FDIC

FDIC

Norman Guadagno

Fractional CMO, B2B & Security · Carbonite, Microsoft

TechCXO

Lana Neyolova

Digital Transformation Leader, Aerospace Engineer · Boeing, Capgemini

Capgemini

Anthony Galiano

Strategic Advisor to the Financial Services Industry

Bianca Broos Company

Helping thousands of families takes a dedicated team of specialty agents.

If this purpose and practice speaks to you, then become the transition real estate agent in your local market, and see the positive impact.

Divorce as transition

Useful resources and information

Divorce Across America

State-by-state context on how divorce and property decisions actually unfold.

Coparenting Guidance

Practical ground rules for schedules, communication and shared expenses.

Your Wellness Workbook

Financial wellness, communication and finding balance in times of change.